Colorful, explosive, fun.
Hype-video for Hackathon’s new edition.

A new Hackathon edition was approaching, so IPFS and Filecoin asked us to create a dynamic and engaging hype-video to build excitement and capture future developers to participate.
We decided to go with an abstract approach for this video, using elements and colors as main characters. Since this was all Text on Screen, we chose a bold font which was paired with a clear, effective script creating a message both appealing and easy to follow.
We used bright, simple shapes and made them move in a fun and playful way. The upbeat music and fast animation captured the excitement of the event.

Credits

Client
Filecoin

Agency

Protocol Labs

Creative Lead
Maria Juranic

Scripting

Matthew Breit

Art Direction
Natalia Dana,
Federico Figuera Cabaleiro

Animation Lead
Pablo Fanesi

2D Animation
Natalia Dana,
Pablo Fanesi,
Belen Marcolin

Portfolio
Federico Figueroa Cabaleiro

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